I help people and organizations:
- Uncover and refine their stories
- Develop media strategies targeting their
audience
- Communicate those stories to that audience clearly
and persuasively
I specialize in the Washington government community. It has unique ways of doing business. It has unique values. It has rules — written and unwritten — for communicating. Understanding the government community's culture, operations and missions is essential for effective communication.
You can tell your story through a variety of media — on your website and in speeches,
panel discussions, webcasts, blogs, press releases, white papers, etc. Each venue requires a different approach and style. The
way you write for the Web differs significantly from the way you write a white
paper.
What are my capabilities? An ability to help you locate the
essence of your story and communicate it clearly with language and
arguments that resonate with your audience and speak to their challenges and
goals.
